book appointment

Salt lake city


Bridal appointments are 1.5 hours long, during which you will be able to pick from over 400 unique bridal gowns, fully assisted by one of our talented stylists. 

We recommend buying your dress at least 6-10 months before your wedding or bridals. Ordered gowns take 5-6 months to arrive, and then it is helpful to have extra time available for alterations. If needed, we might be able to place a rush order (for an additional fee) and make your gown in as soon as 2.5 months.

Please try to limit your bridal party to 4 guests. This will also help eliminate too many opinions! If you would like to bring additional guest, please contact us so we can ensure your request can be comfortably fulfilled.

On average, our prices range from $1,200 to $2,500, but our entire range is $700 to $5,000. Any customizations done to your gown’s design will alter the price. We do also have some stock gowns as low as $90!

Can't make it to our showroom? We offer virtual appointments! Please email us or give us a call to set up a virtual appointment with one of our bridal consultants.

We charge $50 for no-shows and cancelled appointments within less than 24 hours of your scheduled time. Our system will require a card on file to book your appointment, and you do not have to select to save the card on file unless you want to. Thanks for understanding! 

We look forward to helping you find a dress you're obsessed with! 


For more info, check out our FAQs or call us with any queries! 

book appointment

NOTE: We've moved locations!  Appointments will now be held at our new Sugarhouse location! 1202 Wilmington Ave #115, Salt Lake City, UT 84106